Trumps DOJ JUST Hit The Left Where It Hurts!
For years this has been going on, all while the same industry cracked down on conservatives and made it harder and harder for conservative sites to monetize. Its almost as if its the funding arm of the Leftist internet media. Maybe this move will help conservatives gain their internet ground back…?
As reported by BI:
- Federal prosecutors investigating media-buying practices in the ad industry have begun issuing subpoenas as part of the probe, according to the Wall Street Journal.
- One ad agency under scrutiny in the investigation is media conglomerate Vivendi-owned Havas, reports WSJ.
- The investigation involves the FBI looking at the ad industry’s media-buying practices including accusations of agencies receiving rebates from media outlets.
Federal prosecutors investigating media-buying practices in the ad industry have begun issuing subpoenas as part of the probe, the Wall Street Journal reported Thursday, citing people familiar with the matter.
The investigation, which was first reported by trade magazine Campaign in June, involves the FBI examining the ad industry’s media-buying practices including agencies receiving rebates from media outlets.
One ad agency under scrutiny in the investigation is media conglomerate Vivendi-owned Havas, according to the Journal. A spokeswoman for Omnicom told the Journal that the firm hasn’t received a subpoena from federal prosecutors.
The entire media buying industry has been under heavy scrutiny for several years
The issue of non-transparent media buying has been thrust into the spotlight since 2016, when a bombshell report by the Association of National Advertisers (ANA) revealed that rebates and other non-transparent practices were “pervasive” in the US.
The report didn’t name any specific media agencies, and most of them shrugged and broadly denied wrongdoing when it was released.